
Do you ever feel like...

You're lost in the wilderness getting your business off the ground
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There's not enough hours in the day to get into the details of your strategy
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You've been juggling everything but feel like success is still forever away?


Without a roadmap or a strategy, you could stay lost in overwhelm and procrastination...
Executive Brand Success Consultant Carolina Jimenez alongside Esther Goldsby Operational and Technical Director presents...
Your Business as a Recognised Brand
90 Days to get in bed with your audience, build loyalty and trust.
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You’ve only dreamed of having your own business for as long as you can remember.. Where you are today is very different to where you thought you would be - so, maybe you set your expectations a little too high?
Maybe you just set them in a direction that now feels slightly off? But then you have to dream big or stay small - everyone knows that!
Through and through, you know you’ve a savvy business brain, yet NOTHING could have prepared you for the sleepless nights and endless distractions preventing you from ever getting crystal clear on your business as a BRAND.​
You’re running out of hair to pull out over establishing your social media presence. As much as it’s important to stay visible online, you’ve been burning the midnight oil just to keep up and feel like you’re not getting anywhere. ​
You have so much more to say about who you are and how much you care about your customers... but let’s face it.. you don’t really know how to get that conversation going.
Sometimes, when you’re starting out, it can feel like you’re shouting into an empty room.​The last thing you want to be known as, is one of those annoying businesses that people block.
Still... you’re watching money walk out the door every day, and it’s going to those businesses who have managed to nail their brand and inadvertent sales pitch.. and ​it’s not for lack of trying.
Heaven knows you’ve been staying positive and proactive, especially given this ‘treading water’ feeling has been going on far longer than you care to admit... YUCK...
Isn’t it time to Get OUT of your HEAD and get BACK INTO the GAME?
If you want your business to become a brand that people know and love like Fendi, Crumbl or Smiggle - CARA PR can help you.
If you want a deep, long-lasting connection with your audience that leads to repeat business - CARA PR knows just what to do!
If you’re ready to grow and transform your business - CARA PR is ready to lead you through your digital transformation, from social media to SEO.
If you’re ready to become a leader in your industry - CARA PR is ready to make that happen
Imagine over 90 transformative days, your business will shift to…
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Having your own loyal tribe of followers who connect with you as a brand
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Waking up daily with a new sense of purpose
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Telling compelling and inspirational stories that draw people into your brand
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Standing out for all the right reasons and having your followers share that story with the world as if it was their own.
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Powerfully leading your industry in your own unique way
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Your business as a recognised BRAND
Now is your moment!
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Become recognised for engaging across the digital space, through understanding the relative importance of all communication methods.
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Become informed about what your business currently IS, and the size of the potential to come, through the use of data to understand customer experience in your digital space.
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Understand the complex relationship between psychology, customer engagement, and sales figures.
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Understand your company’s true core values and ensure all actions feed back into those values.
Introducing ‘Your Business as a Recognised BRAND’
Work directly with CARA PR and our Success Team to breathe new life into your business. Now is your time to turn ‘vision’ into your ‘reality’. Our success program helps you uncover your truth and your voice not just as a business, but as a BRAND. Stand in your power as a bespoke brand that people recognise, trust, and stay loyal to. Lead the way for people in your industry to be more like you - unique, ethical, deep, and profoundly successful. We’ll guide you through the discovery process and redesign the best and most influential version of you. Through strategic communication and powerful activation, your audience will become your loyal followers, fans and brand ambassadors.
WHAT'S INCLUDED
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Your very own leadership team to help you develop and manage your brand
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Lifetime access to your discovery files
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User Experience testing at no extra cost
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SEO and Google expert guiding you
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Step-by-step guidance through your digital transformation
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BRAND Strategy and PR working for you
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Bespoke BRAND success plan
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Your Digital Roadmap in 6 Stages to Success
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Regular 1:1 Workshops with trusted brand experts
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Regular catch-ups with Esther and Carolina
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Program materials to guide you
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Your community Facebook Support Group
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Transform your business with this 90-day must-do program
Stage #1
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DEFINE YOUR BRAND
Unlock the secrets to defining your unique business brand identity, in your industry - Right NOW..
Stage #2
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DIGITAL TRANSFORMATION AND YOUR BRAND IDENTITY
Design your brand image and domain in a way that is powerfully influential, different, and better recognizable, with clear messaging - to become a leader in your industry.
Stage #3
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BRAND STRATEGY & MESSAGING
Get in bed with your audience using deep and meaningful conversations that build loyalty and trust.
Stage #4
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ONLINE PRESENCE
We will audit all your online presence touchpoints to ensure ‘all roads lead to Rome’ and fortify your BRAND messaging. Get your branding hardwired throughout your digital footprint using state-of-the-art SEO and learn how to get Search Engines on your side. We provide training on all core web analytics, making the confusing simple and clarifying the complicated. Learn HOW to present your brand most effectively online through content architecture and dynamic customer behavior assessments.
Stage #5
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SOCIAL MEDIA
Optimize your social media to maximize a broader range of audience.
Checking which channels you are on and working with each demographic audience and persona that works with that platform. Planning each storyline for the next 12 months.Optimizing each platform and connecting it with your website and contact details clearly and easily.
Stage #6
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BRAND ACTIVATION
Your custom go-to-market strategy will pave the way for your brand activation into the world.
We plan to have an activation every quarter. The activation can be as simple as a stand for a day giving some samples, or merch. We could even have a competition - but every person must be involved and engaged and supply a phone number and email/ have a chance of playing or winning something for participating.
What You'll Get
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Podcast Invitation to present/ cohost live (Value $5,000)
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Dedicated Google Expert (Value $7,000)
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Airtime with CARA PR over 12 months (Value ($5,999)
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90 Days to Your Business as a recognised BRAND Value ($24,999)
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3 Bonuses (Value $3,000)
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Automate Your Day Guide
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How I Designed My Own Website Early Access
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Influencer engagement for your BRAND
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FREE, in-depth Website performance audit Value $500
TOTAL PROGRAM VALUE: $46,498
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INVESTMENT SPECIAL OFFER TOTAL $24,999
Sign up today and receive OUR BRAND FAST TRACK SCHOLARSHIP VALUED AT $5,000.
SPECIAL OFFER FOR TODAY ONLY:
PAY IN FULL: $19,999
or
PAYMENT PLAN #1
$9999 upfront plus one installment of $9999
PAYMENT PLAN #2
$9999 upfront and two installments of $4999
Testimonials
Working with Carolina has given me real insight into the world of social media and how it all works. We collaboratively designed a comprehensive social media strategy which has given me the confidence and knowledge to stay relevant and stay ahead in my business.
Rosemary Mlinaric
REAL4Tomorrow
I wholeheartedly endorse Caro for those who want to do things differently when it comes to design. She is both analytical and creative in her process and took the time to genuinely understand my business’ true essence. Throughout the process, she was willing to hear my feedback and suggestions, and I learned a lot about myself as a result of this in-depth design experience.
Wendy Tansey
The People Experts
Caro is a pleasure to work with, she is courteous, patient with questions, creative, and a great communicator.
I would highly recommend Caro & Brandlab for your next branding project
Roula
The Life Curator
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Bio of Carolina Jimenez
Senior Brand Success Consultant & Managing Director of CARA PR
Hey, I’m Carolina.
I’m your Senior Brand Success Consultant and the Managing Director of CARA PR.
Our goal at CARA PR is to support and empower businesses through strategic, powerful branding and communication. We’re here to ‘lean in’ to your business as your business partner and not let anything get in your way. When we work together, we walk the journey in your shoes & help you breathe new life into your business. Through our digital transformation program, we will become the megaphone for your brand to shine and get the attention it deserves. Our sole purpose is to see the meteoric successes you always dreamed of (and know you deserve), come to life. We nurture your brand as if it were our own.
In my 20 years in the corporate world, I’ve seen what it takes to develop a hugely successful brand. I’ve worked on projects of all sizes, from multinational events to guiding start-ups to winning much-needed funding. I know what it takes to stand out, and I know how to get you there.
With so much change and uncertainty, it can be difficult to know which direction to take your business next. The digital world now can leave a person scratching their head as to where their marketing dollars have been swallowed up with such little ROI…
This doesn’t have to be your story any longer. With CARA PR we take you from being a business to becoming a Brand.
And the good news is you don’t need to spend months or years, upskilling in all things digital and then working out how to apply that in your business. Yes that’s right we can get your name out there and have people flock to you. You don’t need to find your magic in the dark anymore. Instead, we’ll partner with you to provide the strategic direction you need, and a clear roadmap.
We want you to be known as the leader in your chosen industry and we will work tirelessly with you to get there. By focusing on your business as a Brand, we’ll create reasons to engage your customers, causing them to hit the ‘buy’ button...on repeat…
If you’re ready to use us as your digital megaphone and bring your brand to life, we’d love to hear from you. Simply follow the link to my personal calendar and book a time that suits you…
https://calendly.com/carapr/application
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Bio of Esther Goldsby
Operational and Technical Director
Esther is the part of the CARA PR perfect pair who helps you plan for success by helping you to build your Brand Launch project plan. Helping you to practically envision your brand’s journey in terms of time, tools and resources can be a very exciting (and often nerve-wracking) part of your brand journey and for your journey as a business owner. It’s essential to have someone on hand to help you visualise the practicalities and priorities of running your business whilst maintaining the focus required to stay on brand and on message.
With a solid background in complex analytical sciences and grounded in pure commercial principles, my skill set includes:
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Brand management
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New product development
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Supply chain management
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Copywriting (including website architecture and tag management)
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Risk management
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Negotiation
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Crisis management
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Project management
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SEO (Ex-Google employee)
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Website design (multiple platforms, multiple formats - info, events, retail)
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Training and support for website newbies
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Monthly maintenance and management
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Analysis of multiple sources and data points to drill down to core issues and ‘nice to have’ assessment of web elements.
I use informed data and factual knowledge to propose creative ideas that work in the real world and help to deliver a great user experience for anyone interacting with your brand in the online space.
In addition, my many years in product development means I can help you identify gaps in your retail range, source suppliers, plan resources and ultimately bring your product to market.
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We can’t wait to connect and breathe new life into your business.
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See you soon!
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CJ + EG

