T&C's Of Intellectual Property and Ownership Your Ownership: You retain ownership of all intellectual property rights in your creative work. Cara PR’s Use: You grant Cara PR a non-exclusive right to use your creative work for Cara PR’s business and client projects. Cara PR’s Portfolio: Cara PR may showcase your work in its portfolio to demonstrate its capabilities. Simplified Explanation: You keep the rights to your creative ideas. Cara PR can use your work for our clients but can’t claim it as their own. We can show your work as an example of our work.