Service Description

Find out how deep the SEO rabbit-hole goes and how, even just being aware of elements that affect SEO can make a big difference to your actions online. SEO exisits to make sure that customers using search engines can find the content that is most relevant to them and the questions they have. That means that the methods for keeping your SEO up to scratch need to be constantly reviewed, depending on search engine updates and international online regulations. Tactics that worked a decade ago are almost entirely obsolete these days. Some methods that people used to use to shoot to the top of rankings at the expense of their competitors are now considered illegal. Some SEO methods that are more recently developed have changed past recognition due to the advent of AI. The most important thing about SEO (apart from committing to doing it) is to stay current. At Cara PR, we are all over Google and other Search Engine updates, so we know what on your site is going to be affected and how to change it so any negative impact is minimised. SEO is a committment. It's not 'set-and-forget'. If you don't keep your website current, relevant to your customer and compliant to new online rules of best practice, you WILL drop through the rankings. Ensure you maximise your SEO knowledge to maximmise your business' future.